Get To Know Us
Founded in 2005, TRUETRAC was born of the need of farmers and shippers to control costs by automating many of the manual, paper-based business practices that dominated the fresh produce industry. A team of technical analysts and farmers developed the first product, LabelTrac — a web-based, field-labeling system that created a “birth certificate” in the field for everything a farmer grows.
To learn more about how TRUETRAC’s field-tested and proven solutions can help you and your farming, harvesting or shipping operation make sense of and manage the complexities associated with PTI compliance, food safety management, case level traceability, item level traceability, and even supply chain traceability, call us today toll-free at 1-800-548-1901, or complete and submit our Contact form online ».
- Produce Traceability 101
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Confused about the Produce Traceability Initiative (PTI) or don't know where to begin when it comes to making your organization PTI compliant? We can help. Get started by reading Produce Traceability 101.
Start Here
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Special Offer for WGA Members
Western Growers Association members qualify for special terms on TRUETRAC's industry-leading software traceability and food safety solutions. Learn about the WGA offer » -
Talk to Sales
TRUETRAC products are distributed exclusively by BUNZL USA. Call 1-800-548-1901 to talk to Sales. -
TRUETRAC Products
TRUETRAC software is built to drive operational efficiencies and ROI for agribusinesses. Learn about our products » -
Frequently Asked Questions
For answers to questions about traceability, food safety, PTI compliance and the TRUETRAC software system, visit our FAQ section »
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From Our Blog- And the Battle for Food Safety Continues January 23, 2012
- Meet The Team: Chief Operating Officer, Ian Duffield January 12, 2012
- FDA Outlines 2011’s Food Safety Milestones January 10, 2012
- 9 New Year’s Resolutions for Fresh Produce Growers and Shippers January 5, 2012
- ‘Can’t Miss’ Fresh Produce Industry Events in 2012 January 3, 2012
- Meet The Team: Terri Taaffe – TRUETRAC Marketing Assistant December 29, 2011
- Produce Traceability in the News — The Holiday Edition December 27, 2011
- We’re Taking a Few Days Off for the Holidays December 22, 2011
- Opening Up the LabelTrac Toolbox December 13, 2011
- The Big List of Food Traceability Websites and Blogs December 9, 2011