Enhance your marketing strategy with item tracking. Connect consumers with traceability, food safety and promotional information, and watch your sales soar.
Gain visibility to harvest and packing operations while integrating live packing data with internal systems. Learn about HarvestTrac and follow your crops from field to warehouse.
Founded in 2005, TRUETRAC was born of the need of farmers and shippers to control costs by automating many of the manual, paper-based business practices that dominated the fresh produce industry. A team of technical analysts and farmers developed the first product, LabelTrac — a web-based, field-labeling system that created a “birth certificate” in the field for everything a farmer grows.
To learn more about how TRUETRAC’s field-tested and proven solutions can help you and your farming, harvesting or shipping operation make sense of and manage the complexities associated with PTI compliance, food safety management, case level traceability, item level traceability, and even supply chain traceability, call us today toll-free at 1-800-548-1901, or complete and submit our Contact form online ».
Produce Traceability 101
Confused about the Produce Traceability Initiative (PTI) or don't know where to begin when it comes to making your organization PTI compliant? We can help. Get started by reading Produce Traceability 101.
Western Growers Association members qualify for special terms on TRUETRAC's industry-leading software traceability and food safety solutions. Learn about the WGA offer »
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